Zenith Logo & Car Brochure
Scope
Brand Identity, Editorial Design, Print Brochure
Client
Self-Initiated
Year
[2026]
Industry
Automotive / Luxury
Zenith is a conceptual luxury automotive brand developed to explore how identity and editorial design can elevate the perception of high-end vehicles. The project focuses on creating a refined and cohesive visual system that communicates precision, performance, and sophistication.
Through a combination of branding and brochure design, the work positions Zenith as a modern and aspirational brand, using minimal yet intentional design choices to emphasize clarity, elegance, and control.
Context
Luxury automotive brands rely heavily on perception, where visual identity plays a critical role in communicating quality and value. The challenge was to design a system that felt premium and contemporary, while avoiding overly complex or traditional automotive design tropes..
Approach
Luxury automotive brands rely heavily on perception, where visual identity plays a critical role in communicating quality and value. The challenge was to design a system that felt premium and contemporary, while avoiding overly complex or traditional automotive design tropes..
Outcome
The result is a composed and professional digital presence that reinforces Aurora’s positioning. The system is flexible enough to grow with the firm while remaining grounded and consistent.
Credits
Creative Direction & Design
Gina Falzolgher
Zenith Logo & Car Brochure
Scope
Brand Identity, Editorial Design, Print Brochure
Client
Self-Initiated
Year
[2026]
Industry
Automotive / Luxury
Zenith is a conceptual luxury automotive brand developed to explore how identity and editorial design can elevate the perception of high-end vehicles. The project focuses on creating a refined and cohesive visual system that communicates precision, performance, and sophistication.
Through a combination of branding and brochure design, the work positions Zenith as a modern and aspirational brand, using minimal yet intentional design choices to emphasize clarity, elegance, and control.
Context
Luxury automotive brands rely heavily on perception, where visual identity plays a critical role in communicating quality and value. The challenge was to design a system that felt premium and contemporary, while avoiding overly complex or traditional automotive design tropes..
Approach
Luxury automotive brands rely heavily on perception, where visual identity plays a critical role in communicating quality and value. The challenge was to design a system that felt premium and contemporary, while avoiding overly complex or traditional automotive design tropes..
Outcome
The result is a composed and professional digital presence that reinforces Aurora’s positioning. The system is flexible enough to grow with the firm while remaining grounded and consistent.
Credits
Creative Direction & Design
Gina Falzolgher
Zenith Logo & Car Brochure
Scope
Brand Identity, Editorial Design, Print Brochure
Client
Self-Initiated
Year
[2026]
Industry
Automotive / Luxury
Zenith is a conceptual luxury automotive brand developed to explore how identity and editorial design can elevate the perception of high-end vehicles. The project focuses on creating a refined and cohesive visual system that communicates precision, performance, and sophistication.
Through a combination of branding and brochure design, the work positions Zenith as a modern and aspirational brand, using minimal yet intentional design choices to emphasize clarity, elegance, and control.
Context
Luxury automotive brands rely heavily on perception, where visual identity plays a critical role in communicating quality and value. The challenge was to design a system that felt premium and contemporary, while avoiding overly complex or traditional automotive design tropes..
Approach
Luxury automotive brands rely heavily on perception, where visual identity plays a critical role in communicating quality and value. The challenge was to design a system that felt premium and contemporary, while avoiding overly complex or traditional automotive design tropes..
Outcome
The result is a composed and professional digital presence that reinforces Aurora’s positioning. The system is flexible enough to grow with the firm while remaining grounded and consistent.
Credits
Creative Direction & Design
Gina Falzolgher